Director of Sales & Marketing

Director of Sales & Marketing (Full Time)

Radisson Blu Resort Hoi An

Da Nang , Vietnam


Vacancies : 1

Date Posted: 03-Aug-2022

About Company

Radisson Blu Resort Hoi An is your ideal beachside getaway nestled right at the water’s edge of Ha My beach and just a short drive from both Hoi An and Da Nang. Nurture your mind, body, and soul at our on-site spa, discover a range of activities including cycling, beach volleyball, tennis, and yoga, or hang out at the Zone entertainment center. For the little ones our Kid’s Club offers exciting activities. Refresh yourself with a dip in one of our 3 outdoor swimming pools or at the beach. Take your pick of 4 on-site restaurants and two unique bars – poolside or rooftop, you decide!

Job Descriptions

As Director of Sales & Marketing, you will be responsible in the management of all sales activities and events. This includes direct sales, sales solicitation, sales administration, public relations, marketing and management of the sales & marketing teams.

• Supervise preparations and definition of the Sales & Marketing Plan and manual for the department and participate in setting up the sales & marketing policies, procedures and objectives.
• Determine the corporate/travel trade marketing and sales strategy related to pricing and promoting to meet the objectives outlined in the Sales & Marketing Plan.
• Clearly understand and communicate the Corporate and Regional Strategic Sales Objectives to the Sales & Marketing team.
• Handle budgets for miscellaneous sales activities and promotions.
• Follow the sales and marketing results (accounts’ room night productivity, revenue, etc.) and propose corrective actions if needed.
• Supervise the existence of an efficient follow-up on all leads to maintain a good relationship and generate group/individual leads for the hotel.
• Maintain permanent files for all corporate, group and travel trade account with strong room/night potential.
• Maintain and improve the efficiency of reservation centers, to ensure that information in reservation system’s database is updated. Coordinate such insertions to be realized correctly with the Reservations Manager.
• Through various tools (e.g. media, social events, gatherings with competition etc.), explore economical data, new developments in certain companies’ structures, new assignments, industrial complexes, new business centers, new projects which all could be of interest and benefit of the hotel and distribute this information to relevant staff.
• Keep close follow up on developments of the competitor hotels (occupancy, structural alterations, renovation, special campaigns, rate promotions, marketing efforts, theme events etc.). Also explore and compare corporate traffic amongst the competition.
• Propose ideas for promotional materials to be distributed during sales calls, international trade shows and for other promotional activities.
• Supervise (and handle when necessary) the group and individual reservation requests. Follow-up the progress of the booked business.
• Set up the corporate rates for local/international companies / travel trade accounts as well as other commercial accounts.
• Collaborate with all local and overseas customers, make personal calls to accounts and trace potential customers.
• Maintain a fair account distribution amongst the sales employees who will be responsible to manage (visit, handling complaints, update information and follow up) their own account group.
• Cascade all relevant key information to the Sales & Marketing team.
• Update customers with the latest development of the hotel and inform hotel management of all changes in the customer profile.
• Propose and coordinate the promotional activities undertaken by sales department and / or Food & Beverage.
• Supervise the coordination with the other department heads to ensure quality of guest / group satisfaction
• Project and prepare the participation procedure for domestic or international trade shows, fairs, exhibitions, workshops, road-shows, sales blitzes etc. and participate in such professional business related events.
• Supervise the quotations of group and travel agency rates as well as international corporate rates offered for multinational companies.
• Actively involved in the recruitment of all members of the Sales & Marketing Team.
• Identify, retain and develop the Sales & Marketing team.
• Carry out on-boarding for all Sales & Marketing colleagues.

Skills Required

Sales Strategies
Pricing Strategies
Negotiating Skills
Account Management

Compensation & Benefits

  • Compensation & Benefits to be discussed during interview

Job Detail

  • Job Id
  • Location
    Da Nang,Vietnam
  • Poste Date
  • Salary
  • Total Vacancies
  • Career Level
    Previous experience in similar industry Experience
  • Degree
    Relevant degree or diploma in Hospitality or Tourism manage

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